Recommended research resources to assist you in evaluating your entrepreneurial venture.
Last Updated: Oct 16, 2014 URL: http://libguides.stanford.edu/entrepreneurship Print Guide RSS UpdatesEmail Alerts
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Journal & News Articles

  • Business Source Complete
    Full-text business journals, including Harvard Business Review.
  • Factiva  Icon
    Full-text newspapers, trade journals, and newswires. Includes Wall Street Journal (Jun 13, 1979-)
  • ABI-INFORM Global
    Full-text business/management articles.

Market Share/Size


  • Factiva  Icon
    Newspapers, magazines, company financials, and stock quotes.


Regulatory Barriers

  • Standard & Poor's NetAdvantage  Icon
    Select Industry Surveys, the reference section includes a list of regulatory agencies assign to a specific industry.

Business Plans

Market Research

  • MarketResearch.com Academic  Icon
    Reports by Packaged Facts (consumer goods), Kalorama Information (health science), Specialists in Business Information, Simba Information (media industry), Executive Summaries, and MarketLook Reports.
    Jump-Start Guide
  • Datamonitor Reports (via Business Source Complete)  Icon
    For industry profiles, add "marketline" in your search keyword; For MarketWatch or company reports, add "datamonitor" to your search.
  • First Research (via ABI/INFORM)  Icon  Icon
    Includes industry overview, recent developments, challenges, opportunities, call prep questions, etc.
  • Lux Research  Icon
    For current Stanford community. Not to be redistributed to any 3rd party.
    Market research reports, company information, etc., for following industries: nanomaterials, solar, alternative power & energy storage, water, bIofuels & biomaterials, targeted delivery, green building.
    4 simultaneous users
  • Power  Icon
    For current Stanford community · No downloading feature for our subscription
    Look under "Technologies" for different modules. Stanford's subscription covers renewable power only. It does not include Thermal, Smart Grid, and Nuclear.

Finding Potential Investors

  • Capital IQ  Icon
    - Current GSB faculty, students, and staff: use SUNet ID (First time users need to request an account. Usual turnaround is one week.) From 6/30 to 8/31, current MBA/PhD student access only available via a shared account in Traders Pit.
    - Others: Access in Traders Pit of the Business Library
    Provides financial information on companies, private equity, etc.

  • Thomson ONE (IE Browser only)  
    Company financials, earning estimates, market data and stock quotes, PE firms, etc. Spreadsheet Link (Excel Add-in) available on designated computers in Traders Pit of the Business Library.
    20 simultaneous users
    Spreadsheet Link User Guide
    Technical issues? Click on the blue circle i (next to the database name) for more information.
  • LP Source Basic
    Access in Makena Capital Traders Pit of the Business Library
    Profiles active limited partners and other investment firms, including investment criteria, allocation targets, preferred industries, fund histories, executives, etc.
    Jump-Start Guide
    Previously published: Galante's Venture Capital & Private Equity Directory and Directory of Alternative Investment Programs.

Patent Search

Targeted Marketing & Advertising

  • Mintel  Icon  Icon
    For current Stanford community · Valid Stanford email address required for registration.
    Market research reports mainly for the US and European marketplace.
  • Ad$pender  Icon
    Advertising expenditures across various media.
    Quick Guide
  • Local Market Audience Analyst (SRDS) (IE browser only)  
    On the opening page, go to the left navigation. Under Other SRDS Services, click Local Market Audience Analyst.
    For IE 10 & IE 11, click Tools > Compatibility View Settings. Add "claritas.com".
    Provides demographic and consumer lifestyle data for all DMAs and U.S. counties.
    Quick Guide
  • Social Explorer  Icon
    Describes the demography of the U.S. through the use of interactive maps and reports.

Related Guides

For specific industries, consult these guides:


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